Verian
As part of a long-term study tracking over 5,000 young people in England, King’s College London needed a clear and engaging way to reconnect with participants for the third and final wave of its “Your Life, Your Future” survey. Working closely with Verian (formerly Kantar Public), we updated the original bifold leaflet to reflect new timelines and information, retaining the established look and feel to maintain recognition and trust. The revised design continues to support participant engagement with a tone that is accessible, respectful, and informative — helping ensure strong response rates for this nationally significant research.